Mercury Marine, founded in 1939 by Carl Kiekhaefer in Cedarburg, Wisconsin, began when Kiekhaefer purchased a bankrupt outboard motor company, redesigning 300 defective Thor engines into reliable Mercury outboards. Initially focused on magnetic separators, the company pivoted to marine propulsion, introducing innovations like the full-jeweled power outboard in 1947 and the splined propeller shaft in 1952. The 1950s saw racing success and technological advances, including the Jet Prop exhaust. In
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#TBT In January 1958, Carl Kiekhaefer built a small hydroplane powered by the Mercury Mark 75 and set a new outboard speed record of 100 To learn more about the Mercury Marine Legacy visit our heritage site: www.mercurymarine.com/en/us/legacy/ #goboldly #mercuryracing #mercurymarine | Mercury Marine
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