At Fendi’s centenary show, Carrie Bradshaw herself was spotted on the frow sporting the bag she propelled to fame.

Sarah Jessica Parker attended Fendi’s 100th anniversary show during Milan Fashion Week on Wednesday, where she shared her “gratitude” to the label’s artistic director of accessories and menswear, Silvia Venturini Fendi.

Sarah Jessica Parker brought her New York style to Milan for the Fendi women's and men's fall 2025 show on Feb. 26, which also marks the brand's 100th anniversary. Green was Parker's color yesterday,

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Sarah Jessica Parker coronated an It bag with just seven words on an episode of Sex and the City that first aired in 2000. "It's not a bag," she corrected a thief in pursuit of the sequined Fendi hanging from her arm, in character as writer Carrie Bradshaw in the season 3 installment titled "What Goes Around Comes Around." "It's a Baguette. "

An accessory icon was born when Sarah Jessica Parker, then playing a young Carrie Bradshaw, muttered the words “It’s not a bag, it’s a baguette” during a 2000 episode of Sex and the City. It’s only fitting that for Fendi’s 100th-anniversary show at Milan Fashion Week tonight,

However, what stole the limelight on the front row was Sarah's familiar bejewelled Fendi bag. The accessory is none other than the Italian fashion house's iconic Fendi Baguette, chosen by the star in a stunning blush pink hue.

Carrie Bradshaw famously loved Fendi’s iconic Baguette bag — and so does Sarah Jessica Parker. On Wednesday, the actress took a page out of her “Sex and The City” character’s book, accessorizing her low-key outfit the iconic accessory at the brand’s Milan Fashion Week show.