Welcome to Tech In Depth, our daily newsletter about the business of tech from Bloomberg’s journalists around the world.

Simply can't get enough of Chiikawa? Check out our top picks of noteworthy Chiikawa collabs rolling out all over Hong Kong.

Following the recent launch of the Chiikawa-themed light rail, MTR Corporation has partnered with AllRightsReserved (ARR) to unveil the second wave of “CHIIKAWA DAYS in MTR” programmes ...

The highly anticipated Chiikawa Days exhibition has finally taken over! Even after two separate rounds of ticket releases, entry was all sold out with ...

Sanrio just gave Chiikawa fans a reason to start celebrating with Hello Kitty and some of her most iconic friends thanks to a ...

Heytea has launched its first co-branding of the year with Japanese IP Chiikawa, ending an eight-month hiatus. Rolled out via Alibaba’s Alifish, the campaign features returning drinks, themed visuals, ...

In episode 120 of the anime "Chiikawa," Chiikawa (voiced by Haruka Aoki) and Hachiware (voiced by Makoto Tanaka), who were supposed to have said “Let’s play again!” and gone their separate ways, end ...