Cream blush is the perfect way to add a pop of colour to your makeup routine while still keeping it natural and dewy and this ...

Many people throw on a swipe of blush and call it a day, but it can have a much bigger impact on your makeup look if you ...

Selena Gomez’s Rare Beauty continues to reign supreme in the blush category at Sephora. According to YipitData, the brand’s ...

This cream bronzer from No7 has sold out multiple times already. So, for the last month, I've been putting it to the test.

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Top spot-holder Rare Beauty accounts for more than 26 percent of the retailer's total blush sales, per YipitData, though Haus ...

Grammy Awards wrapped up for another year, we’ve rounded up every makeup product we know was used on celebs like Sabrina Carpenter, Lady Gaga and Miley Cyrus ...

Reese Witherspoon is one of the few A-list stars who has taken her fans on full tours of her homes via social media. However, ...

The latest viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, r.e.m. beauty, and Maybelline.

What was trendy in the 1980s might not be quite what we’re going for today. Here are makeup tips your mother taught you that ...

Ta is known for his powder-before-cream blush technique, which he uses on A-list clientele like Gigi Hadid, Camila Cabello, and more. You may be familiar with his cult favorite Major Headlines ...