Pharma brands that fail to evolve risk losing relevance in a world where patients demand more control, transparency, and ...
Americans pay more than three times what citizens of other developed nations pay for the same prescription drugs. That simply ...
4don MSN
An Elon Musk-backed group is running attack ads against Republican lawmakers who support the 340B drug pricing program, which ...
BISMARCK, N.D. (AP) — A group backed by Elon Musk is running ads targeting conservative Republican legislators in several ...
Pharma brands achieved the most impressions from ABC and saw a year-over-year increase in impressions from cable channels like Fox News, CNN and MSNBC.
The third-place slot marked another return to form. Novo Nordisk’s Wegovy reclaimed the seat it held in December, backed by ...
Adweek on MSN5d
Infographic: A Future Without Pharmaceutical Ads on TV?Kennedy Jr. is a longtime critic of pharmaceutical companies running commercials on television. Now that he's been appointed ...
New treatment paradigms are making biopharma industry stakeholder communications more ambitious and complex. But they must ...
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