Global manufacturing giant displays lunar and underwater concepts as first-time exhibitor LAS VEGAS--(BUSINESS WIRE)--First-time CES exhibitor Komatsu is highlighting its use of innovative ...

However, Komatsu plans to increase its operational depth to 50 m (164 ft). Last I checked, though, Atlantis wasn’t looking to rebuild. So, what’s the point of bulldozing underwater?

Car manufacturers are known to make changes to their branding, and the supercar company McLaren is no different. Here's how its logo has evolved over the years.

Rather than a font inspired by brand assets, the stunt font from Cheetos is inspired by brand experience. Designing custom ...

For the first time in almost 20 years, Walmart has a new logo. The international retailer ... hat and brought to life with a modern, custom font.” Alongside this, the change in color between ...

Walmart’s logo now uses a chunkier font compared to its previous iteration, with the new font being inspired from a typeface the chain used from the 1980s through the early 2000s. Walmart is ...

Retailing giant Walmart has unveiled a new logo to start the new year. The "brand refresh" of its identity, as the chain is calling the move, includes some nods to its past. Walmart said its new ...

The rebranding is subtle—as in barely noticeable. The wordmark, aka the text-only logo that reads Walmart, uses an updated font (which, frankly, looks pretty similar to the old font) inspired by ...

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The company said some of the key features of the brand refresh include a wordmark inspired by Sam Walton's classic trucker hat and brought to life with a "modern, custom font that differentiates ...

The press release said the wordmark was being altered to feature “a modern, custom font” that will make the corporation stand out from its competitors. As for the symbol part of the logo ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...