Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

In the Google Ads Performance Max search category ... Google Ads does hide some queries from the search terms report. Now, Google is being clearer about some of those queries ...

Google Ads introduced Brand Report, a new dashboard tool that gives ... The tool simplifies how brand advertisers track campaign performance by providing deduplicated metrics in one place, rather ...

With Google continuing to emphasize AI-driven ad solutions, advertisers will need to balance higher costs against improving performance metrics while adapting to new automated formats. The report.

Google Ads is testing adding a new column to its Performance Max reports named "Used Since." This column is visible on the asset level and it shows the date an asset was added. This new Used Since ...

Google Ads updates Performance Max with advanced controls, improved reporting, and smarter targeting to optimize campaign performance. Advertisers get more control over AI with new targeting and ...

If you’re looking to destroy your Google Ads performance, this is the single ... When reviewing paid search reports, always ask, “How do we know we couldn’t have gotten that organically?” ...

Google's YouTube ad revenue was up more than $1.5 billion from Q3 2024.

Google's new PMax Usefulness Indicator helps advertisers measure the real impact of search themes on traffic, making ...