You don't always have to. You may not realize it, but how you are watching the videos on YouTube matters as much as what ...

Clive Palmer has spent around $570,000 on Youtube ads over the last eleven days, including $161,000 during the past weekend ...

Google started testing cheaper YouTube subscriptions in a few international markets, including Germany and Australia, over the past year. Those users have been offered the option of subscribing to the ...

Google's new feature, in beta, allows advertisers to discover and promote YouTube Shorts featuring their brand, leveraging UGC.

Google Ads is doubling down on AI, personalization, and new ad formats in 2025. Here’s what’s changing and how advertisers ...

Shekhar Khosla, Vice President - Marketing for Google India, shared insights into how Google is leveraging AI for ...

From smarter prospecting and remarketing to new ad formats, here’s what you need to know about Google’s evolving Demand Gen ...

Discover how Google ads for low budget accounts can still deliver value and learn about budget allocation for best results.

Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers of classified defense technology, a WIRED investigation has found.

YouTube is rolling out a Lite Premium plan for users in the U.S., which allows people to browse non-music videos ad-free.

The new plan is now available to US users for around half the price of full Premium, but it has several gotchas.

YouTube is making changes to mid roll ads to improve the experience for viewers while also helping creators potentially earn more.