Williams secure 1st title sponsor in 5 years with Atlassian

Williams secures huge new Atlassian title partnership deal
Williams has announced a new title partnership deal with software company Atlassian that it describes as “the biggest partnership deal in Williams’ 48-year history”. Atlassian is an Australian
Atlassian, Williams announce title partnership
Williams is joining forces with Atlassian . This partnership unites two organisations driven by teamwork: Atlassian’s AI-powered collaboration software empowers teams of 10 to 1
Williams F1 secures record-breaking title sponsorship deal with Atlassian — biggest in team’s history
Williams Formula 1s sponsorship deal with Atlassian comes just ahead of the 2025 car launch on Friday and the F175 livery reveal at Londons O2 Arena next week.
Williams lands historic sponsorship deal with Atlassian
Williams has just secured its biggest sponsorship deal ever, teaming up with Australian software giant Atlassian. From the 2025 season, the team will officially be known as Atlassian Williams Racing, marking a major shift in the squad’s branding and financial backing.
Atlassian becomes title sponsor of F1 team Williams Racing
The Williams F1 team will henceforth go by the name Atlassian Williams Racing. This partnership, Williams claims, is the largest it has signed up for in
Williams signs up Atlassian as long-term F1 title partner
Williams Racing has announced a landmark long-term title partnership deal with Australian software and service management giant Atlassian.
Williams and Atlassian Announce Title Partnership to Form Atlassian Williams Racing
Williams Racing and Atlassian are thrilled to announce a long-term title partnership that will usher in a new era for the iconic Formula 1 team as Atlassian Williams Racing. Williams, the joint-second most successful team in F1 history with 114 wins,
F1 Team Announces Huge Title Sponsorship Deal As New Name Revealed
Williams Racing has rebranded as Atlassian Williams Racing following a record-breaking title sponsorship deal.
Williams secure first title sponsor in five years with Atlassian
The team becomes Atlassian Williams Racing, with the software company also stepping in as the team’s official technology partner and official collaboration software partner, and
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You got a fast car and I want a Jira ticket to the F1: Atlassian becomes Williams Racing name sponsor
Atlassian’s branding will feature prominently on the FW47 race cars driven by Alex Albon and Carlos Sainz for the 2025 season ...
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Vowles calls Atlassian deal ‘huge, biggest in Williams history’
James Vowles has reiterated that Williams' title partnership with Atlassian is the most significant deal in the British ...