Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning fans will get a stream of unique kits and merchandise ...

Liverpool Football Club has secured a multi-year contract with German sportswear giant Adidas, marking a significant shift in its sports apparel strategy. This partnership, effective from the 2025/26 ...

Liverpool’s hopes of tying Mohamed Salah and Virigl van Dijk down to new long-term contracts might have been given a welcome ...

CHELSEA fans’ miserable 2025 has continued after they were left disappointed with the leaked design of their home kit for ...

British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

Liverpool’s Adidas Deal and What It Means for Trent Alexander-ArnoldTrent Alexander-Arnold’s future has been one of the great ...

Liverpool have a long and illustrious history wearing the Adidas stripes on their shirt and it was confirmed earlier this ...

Liverpool has just announced signing a multi-year kit deal with Adidas. They won't be renewing their contract with Nike. In ...

The Premier League club announced the multi-year reunion by calling Adidas "synonymous with success," noting previous ...

The new agreement covers all men's, women's and youth teams at the club. Liverpool did not disclose financial details of the ...

Liverpool have announced a new multi-year kit deal with Adidas. The sportswear giant will take over when Nike’s five-year contract expires this summer. Liverpool were previously with Adidas from 1985 ...

Liverpool’s latest deal is expected to be worth a similar amount to their nearest rivals who include Manchester City and ...