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Netflix’s first show with generative AI is a sign of what’s to come in TV, film
During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, which premiered in April, is "the very first GenAI final footage to appear on screen in a Netflix, Inc. original series or film.” Sarandos further explained, per a transcript of the call, saying:
When Will You See AI-Generated Content on Netflix? It's Possible You Already Have
Surprisingly, Sarandos said the company already did it, on an Argentinian sci-fi show called El Eternauta, a graphic-novel adaptation known as The Eternaut in English-speaking markets. For a scene showing a building collapsing in Buenos Aires, Netflix's tech team worked with the filmmakers to generate AI footage that was used as final footage.
Netflix co-CEO Ted Sarandos revealed that the streamer has used generative AI while making movies and TV shows. That could ...
Netflix used generative AI to create a scene in the Argentinian sci-fi series The Eternaut — a first for one of the ...
Netflix said it used generative AI for the first time for a scene in an Argentinean show called "El Eternauta." ...
Jimmy Kimmel gave a salute to “The Late Show With Stephen Colbert” — and blasted rival network CBS — on Thursday evening, ...
This week, Netflix confirmed that it has used generative AI in one of its series for the first time. Co-CEO of the streamer ...
The video streamer used AI tools to show the collapse of a building in the Argentinian show The Eternaut. The sequence was completed 10x faster than usual, says co-CEO Ted Sarandos.
The streaming giant's co-CEO told financial analysts that artificial intelligence tools are expanding creativity.
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