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Nielsen, BIG DATA and Media Rating Council

Hosted on MSN · 1d

Nielsen's New Ratings Method Approved by Media Rating Council

The Media Rating Council has approved the accreditation of Nielsen's Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm's panel measurement — which tracks a specific group or market's viewing habits — with data from cable,

MarketWatch · 1d

THE MEDIA RATING COUNCIL ACCREDITS NIELSEN'S INNOVATIVE BIG DATA + PANEL NATIONAL TV MEASUREMENT

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen's innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen's integration of first-party live streaming data and re-accrediting Nielsen's traditional Panel measurement.

Nielsen Earns Accreditation for ‘Big Data + Panel’ Ratings Measurement

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

TV Technology · 1d

MRC Accredits Nielsen’s Big Data + Panel National TV Measurement

Big Data + Panel National TV Measurement combines Nielsen’s representative panel measurement with data from cable, satellite set-top boxes and smart TVs across 45 million househ

Marketing Dive20h

Nielsen’s latest MRC accreditation returns it to measurement pole position

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

1don MSN

Nielsen’s Big Data + Panel Technology Wins Accreditation Ahead of TV Upfront

Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...

Nielsen Touts New MRC Accreditation Ahead Of Upfronts

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

The Desk on MSN1d

MRC completes accreditation of Nielsen Big Data & Panel measurement

The Media Ratings Council (MRC) on Wednesday formally accredited Nielsen’s Big Data & Panel National TV measurement product, ...

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