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Did You Know? There's A History Behind The Cadillac Crest
Ladies and gentlemen, we are honored to delve into one of the finest emblems in the domestic automotive industry. Let's explore Cadillac and its distinctive coat of arms.
Major CT company rolls out new logo in age of smartphone communication. Its name is changing too.
The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...
Hutchinson City Council adopts new logo and tagline from branding initative
What do you think of when you think of Hutchinson? For Chandlerthinks, a Tennessee-based marketing and branding company the city hired to help with a branding initiative, the answer was “A ...
Hutchinson branding initiative is more than just a logo
What is Hutchinson’s story? That’s the focus behind a city branding initiative that started in September. Chandlerthink, a Tennessee-based company that received the $75,500 contract to ...
Kiehl’s makes a font out of pubes, Starbucks goes back to basics, and Slice soda returns from the ’80s
This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the ...
MicroStrategy Says Drop the Micro, It’s Cleaner
Michael Saylor is apparently done thinking small. The founder and CEO of MicroStrategy announced Wednesday that his company would be dropping the “Micro” from its name, instead operating as Strategy.
OpenAI’s rebrand tries to tap into the emotional side of AI
OpenAI's rebrand balances the technical and the emotional by updating its logo and centering a new typeface called OpenAI ...