One of the most appealing parts of endurance sports car racing for manufacturers is the regulatory convergence between IMSA ...

French luxury giant LVMH has a 10-year sponsorship deal, announced last October, with Liberty Media-owned Formula One which ...

Louis Vuitton has become an official partner of Formula 1 on the heels of LVMH entering into a 10-year global partnership ...

Luxury is hitting the fast lane in a major way. Louis Vuitton, the iconic fashion house beloved for its monogrammed ...

A skid block under the No. 8 Tower Motorsports car was deemed too thin, which could provide aerodynamic advantages. The team's win was taken away.

They've recently made a comeback, too, having been announced as the official timekeeper for the new Formula 1 season. As part of LVMH Watch Week, they redesigned a watch of the same name, with the new ...

The French brand will have prominent trackside signage at the March 16 race, whose official title will be the Formula One ...

LVMH is the new Global Partner for Formula 1, arguably the most valuable sporting franchise in the world. Advertising slots ...

Kicking off the historic 10-year partnership as the Title Partner of the F1 Louis Vuitton Australian Grand Prix 2025.

The brand will kick off the racing season as title sponsor of the opening race in Melbourne on March 16 - and 24 trophy ...

Elana: Milner just released a T-shirt with that image on it, and the proceeds go to a bird sanctuary!