One97 Communication, meanwhile, has said it will dissociate from PPBL and partner with other banks for its UPI service. Paytm had become a doing word—'Paytm Karo'. Now, it seems done in.

To which, her maid promptly cuts her short in the middle and says, "stop the drama, Paytm karo". (Paytm karo is the app's punchline in Hindi, which translates to "Use Paytm".) Little did Paytm ...

Payments provider Paytm has announced a partnership with AI search engine Perplexity to integrate AI-powered search into its ...

Hardly a coincidence that the message on the app, within 24 hours, has been updated and cheekily says, “Ab ATM nahin, #Paytm Karo!” However, Paytm being the largest player in the segment with ...