Catholic High safety Blaine Bradford continues his rise as one of the most coveted prospects in America while navigating a ...

USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high school. In October, Watkins and Nike a ...

Colorado Buffaloes coach Deion Sanders is a celebrity figure in football. Despite the fact that he retired from the game years ago, his branding remains popular among fans.

Hi͏s signature Nik͏e Diamond Turf ͏1 sneak͏e͏rs, ori͏gina͏lly released in 1994,͏ made a grand comeb͏ack.͏ The latest͏ versio͏n dropp͏ed online at 10 a.m.͏ ET on Friday for $͏150͏ and sold out wit͏hin ...

The talent on Varina is evident, especially during its 73-55 victory over Highland Springs on Thursday to sweep the Springers ...

Broome was an afterthought in the 2020 recruiting class. Now, he is battling Cooper Flagg for National Player of the Year ...

Elon Musk’s son steals show by mimicking his dad during Oval Office presser with Trump We designed our dream home in Mexico for $270,000. It was cheaper than buying in the US but came with extra costs ...

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Indiana Fever superstar just got massive praise from some NBA players that might get the side-eye from other WNBA stars ...

Perhaps the hardest job is replacing a legend, and the 20-year career of BYU athletic director Tom Holmoe, who will retire ...

When people ask me what I do in my free time, I’m going to say basketball all the time,” she said. “Because basketball is who ...

Xavier gets key win over Phantoms; Davis powers Freedom to NEC title; Neubauer reaches 1,000 points and Schaffer gets Big Ten offer.