Google Ads Update: Misleading Landing Pages Now Demoted
Google’s new ads rules demote confusing landing pages and reward those aligned with user intent. Google Ads now prioritizes ...
New Google Ads prediction model scores landing page navigation
Google will prioritize user-friendly landing pages, pushing advertisers to enhance navigation for better search ad visibility and engagement.
Google Ads Update Takes Into Account Quality Of User Navigation Experience
Google has announced it made some updates to its ad quality where it now takes into account better measurements for ...
GIGAZINE8d
Google develops 'predictive model to ensure search ads link to pages users expect'
To reduce the number of experiences like 'you search for a login page, click on a link, only to find a promotional page that has nothing to do with the login page,' Google has developed a new ...
IMD Business School8d
15 Types of Marketing you should understand to promote your company
Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.
Business of Apps10d
Alternative ways to drive app traffic outside the app store
For advertisers, the increasing costs of app store transactions are becoming a significant pain point. With Apple taking a 5% ...
The Guardian Nigeria3d
How hybrid rendering can improve startups performance
Veteran Frontend Engineer, Joshua Praise has explained how Hybrid Rendering can be a game-changer, especially for startups looking to punch above their weight. “Hybrid rendering is invaluable because ...