New research by System1 and Jellyfish shows AI-produced ads testing significantly better than the average traditionally made ...

Meta says it's made improvements to its ad retrieval architecture, which could help businesses better reach their audiences.

You can integrate email marketing into SEO strategies by driving email sign-ups via web pages, using email as a keyword ...

From consistent storytelling to subverting your own festive traditions, many brands are betting on a returning creative idea ...

If you’re not marketing your business on mobile devices, you may be losing money. Learn 10 mobile device marketing strategies ...

Leaked documents have recently shed light on a troubling discrepancy between Meta’s public commitments and its advertising ...

AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale ...

I urge us to use AI, push it, break it—but never let it replace the human authenticity that makes us good at our jobs.

Digital marketing is rapidly changing as a business is forced to change and innovate in order to compete. One of the newest ...