Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

Search Engine Land » PPC » Google Ad Manager, Campaign Manager 360 hit by disruptions Chat with SearchBot Please note that your conversations will be recorded. Google Ad Manager and other ad services, ...

YouTube ad revenue provided a bright spot in an otherwise mixed quarter for Google parent Alphabet.

One of Google’s Super Bowl ads features a Wisconsin cheese market ... CNN’s Clare Duffy contributed to this report.

The video platform put up another solid chunk of change for Google’s overall business, achieving an ad revenue of $10.473 billion for the quarter. YouTube’s ad revenue metric was shared in ...

Google quietly tweaked its latest Super Bowl ad campaign after its artificial-intelligence chatbot made a bizarre claim about the popularity of Gouda cheese. The search giant’s ad, which ...

The evolution and proliferation of AI technology is a worldwide trend, and Super Bowl 59 is proving to be an attractive platform to promote this relatively new but fast-growing product area.

They used both Google Ads and Google Search Console data, with Ziptie data to see when an AI Overview was displayed for that query. There is one caveat to this data, "When clients show up in AIO ...

By Alex Weprin Media & Business Writer Google is planning a major Super Bowl ad push for its Gemini AI product line, including a 60-second ad in the second quarter of the game, and purchasing 50 ...

YouTube ad revenue provided a bright spot in an otherwise mixed quarter for Google parent Alphabet ... share in the most recent Nielsen Gauge report on TV viewership in the U.S., a new high.

Google Performance Max has become the hub of the company's advertising system, but marketers continue to express concerns ...

Alphabet Inc. revealed that its artificial intelligence-powered search features are achieving monetization rates comparable ...