Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Liverpool and Adidas have finally confirmed their kit deal, which will commence in August. Here's how the deal stacks up ...

Liverpool Football Club is set to partner with Adidas as its uniform supplier starting next season, marking the first ...

Lucrative Adidas Partnership Set to Boost Liverpool’s Global StandingLiverpool have secured a significantly enhanced kit deal ...

Liverpool and Adidas share a long and successful history, having previously partnered from 1985 to 1996 and again from 2006 ...

A Financial Analysis That Exposes the Real ValueLiverpool Football Club has officially announced a multi-year agreement with ...

Understanding the Absence of Technology in UEFA Champions League Match Balls ...

As the World Cup 2025 is set to commence in the United States, a transformative shift is underway in the realm of football. Adidas has introduced a cutting-edge smart football, designed to refine ...

With Manchester United slashing costs and trying to reshape Ruben Amorim's squad, finding a way back to the Champions League ...

Partnership will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards ...

The Reds have capitalised on relationships with high-profile figures such as basketball legend and Fenway Sports Group ...