2025. The year started with the ‘survive ’til…’ mantra ringing in the ears of our industry. As a media outlet, we made clear decisions about the content we would focus on. Positive news. We wanted to ...

In the industry, there are likely few who can claim a background as unique as Nadine Thompson’s. Now Chief Commercial Officer ...

Earlier this month, ZyroFisher announced a new distribution partnership with Skarper, the British company behind the world’s ...

Rubber is a lot like cooking: with the right recipe, the finest ingredients, and a skilled chef, you can create a delicious ...

ReBirth’s proven experience in supporting and scaling mobility brands gives Cowboy the new operational foundation it needs to ...

Tern Bicycles recently announced US $35,000 in donations as part of its annual program that contributes at least 1% of the ...

Dan Jones has returned to the bike industry, joining electric bike brand Cikada to lead its expansion in the UK and Europe.

Bike Mechanic. Recyke y’Bike is a charity based in the North East, specialising in taking donated bikes and refurbishing them ...

Maxxis announced a new arrangement with Madison, who will become the exclusive distributor of Maxxis bicycle tyres in the UK ...

At the heart of the UK launch sits the Rogue, Velduro’s highly adjustable enduro E-MTB platform. The Rogue is available as a frame-only option, with or without a custom-tuned Fox X2 rear shock, or as ...

After a successful launch in late 2024, UK-based helmet start-up Newlane is poised to become the first company in the world to integrate Mips safety technology into a foldable helmet. The ‘packable’ ...