ByteDance has said it will work to strengthen safeguards on a new AI video-making tool, following copyright concerns and legal threats from Hollywood.

An AI-generated video of Tom Cruise throwing down with Brad Pitt on a rooftop just lit up social media, and now the fallout is getting serious. What started as a viral clip is turning into a high-stakes battle over copyright,

However, some AI critics rejected the notion that Seedance 2.0 is capable of replacing artists in the way that Reese warned. On Bluesky and X, they pushed back on ByteDance claims that this model doomed Hollywood, with some accusing outlets of too quickly ascribing Reese’s reaction to the whole industry.

Seedance 2.0, a new AI video generation model from TikTok’s Chinese parent company ByteDance, is drawing allegations of copyright infringement as it goes viral for creating realistic cinematic videos depicting Hollywood actors and characters.

Hollywood organizations are pushing back against a new AI video model called Seedance 2.0, which they say has quickly become a tool for “blatant” copyright infringement.

ByteDance launches Seedance 2.0 AI video model, intensifying competition with OpenAI and expanding its multimodal AI strategy.

SAG-AFTRA isn't happy with ByteDance following that viral AI video of Brad Pitt and Tom Cruise

ByteDance, the owner of TikTok, had responded to legal threats from Disney after Seedance, their AI-generation tool has produced clips of Star Wars and other Disney properties.