Texas Instruments move to support Apple's iBeacon proximity technology in its wireless microcontrollers and connectivity chips could open the door for more enterprise applications beyond retailing.
iBeacon is Apple's implementation of Bluetooth low-energy (BLE) wireless technology to create a different way of providing location-based information and services to iPhones and other iOS devices.
Apple has flicked the switch on its iBeacon technology, so now shoppers at its 254 US stores can receive hopefully relevant information to their iDevices as they look around the store, though reports ...
Apple’s location-sensing iBeacon technology appears to be of growing interest to retailers and app developers, with mobile shopping startup inMarket the latest company to announce it’s making use of ...
Apple made headlines Friday by announcing iBeacon, new software that pushes notifications to users as they walk around the company’s retail stores. But what is iBeacon and how exactly does it work?
Apple products are usually over-hyped. But there’s one that’s radically under-hyped: Apple’s iBeacon positioning system. So I’m here to turn up the noise on this quiet revolution. You really need to ...
You step inside Walmart and your shopping list is transformed into a personalized map, showing you the deals that'll appeal to you most. You pause in front of a concert poster on the street, pull out ...
Mobile, mobile, mobile. It's like the Marcia Brady of the retail industry. Everyone is talking about it and wants to cozy up next to its success, often at the expense of some of the more practical ...
The experience of shopping in a brick-and-mortar store hasn't changed much during the past 100 years: Consumers walk into a store, find the items they want, pay for the items and then lug their ...