Farr, author of The Storyteller’s Advantage: How Powerful Narratives Make Business Thrive, argues that leaders who master the ...

Researchers found that different storytelling strategies, focused on either conceptual or perceptual details, can influence ...

Storytelling is one of the oldest and most powerful forms of human connection. But connection without conversion can become a ...

I certainly wasn’t trying to diminish the importance of the skill. After all, I’ve written 10 books about leadership, entrepreneurship, and communication skills. However, I understand what he meant.

Storytelling remains as fundamental to public relations as creativity is to advertising. It’s the beating heart of our ...

Great storytelling makes America’s Team, the story of Jerry Jones and the Dallas Cowboys one of the most binge-worthy sports docuseries now streaming on Netflix. It has all the ingredients to keep ...

Courtney Ball, co-producer of Storytellers of Cedar Rapids, speaks during his set at the Storytellers of Cedar Rapids show at Groundswell Cafe in southwest Cedar Rapids, Iowa, on Wednesday, Sept. 3, ...