Growing up in the media business, we’ve always heard about the importance of pictures. Remember those car dealers telling us how they had to be in the newspaper because of the pictures? Go to any ...
As radio’s battle for the car continues, a new market study conducted by Quantilope and commissioned by Quu reveals that in-dash visual ads seen on infotainment systems significantly boost brand ...
Quu says that visual advertisements displayed on a radio in a car help drive awareness, consideration and consumer action — particularly among loyal listeners. That’s the result of a study that ...
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