Analysts say the sport’s rising popularity justifies the sponsorship but it still represents a gamble to boost sales ...

TAG Heuer Formula 1 Collection has been announced at LVMH Watch Week. The new collection features four chronographs and ...

The new TAG Heuer Formula 1 Chronograph collection comprises five watches, fitted with automatic Caliber 16 and featuring ...

During last year’s LVMH Watch Week, TAG Heuer revealed a duo of Carrera Chronographs with alluring teal green dials with ...

Moving on from Ferrari in 1979, Heuer turned to McLaren, a partnership that would become one of the longest in F1 history.

TAG Heuer has teamed up with Oracle Red Bull Racing on a new hybrid watch. The TAG Heuer Connected Calibre E4 x Oracle Red Bull Racing Edition is inspired by racing and has four dial designs to ...

TAG Heuer introduces the Carrera Chronograph Glassbox with a smoky purple dial ✓ There's also a limited edition with a ...

TAG Heuer marks its big return to F1 with the new Formula 1 Chronograph in titanium ✓ With a fresh case design and an ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." As we approach the new Formula 1 season, many changes are coming, and not just in lineups and ...

To honor Red Bull’s milestone of 20 years in racing, Tag Heuer recently unveiled a stylish timepiece in Red Bull’s signature colors—yellow, blue, and red. Every element on the watch, from ...

TAG Heuer has collaborated with the Senna Brand on the TAG Heuer Carrera Chronograph Tourbillon x Senna watch. The timepiece is released alongside Netflix’s new series Senna, which illustrates ...