Last year's rally was linked to more than 600 COVID-19 infections. While a series of high-profile events have been canceled this week due to the looming threat posed by the delta variant, one that ...

Sturgis, South Dakota, isn’t just a destination; it’s a marathon for both rider and machine. I am one of thousands of enthusiasts who descend on the Black Hills each year for the iconic Sturgis ...

STURGIS, SOUTH DAKOTA – At the Sturgis Motorcycle Rally, it’s not all bikinis and debauchery. Some just come to feel the omnipresent rumble, to wave to the bikers and to take in the smell of fried ...

According to the South Dakota Department of Revenue, around $1.4 million in tax revenue stemmed from the 2024 Sturgis Motorcycle Rally. Originally, this event was only comprised of races, which were ...

While the roar of engines may have faded from this year’s Sturgis Rally, one motorcycle group is keeping the rumble of hope ...

STURGIS, S.D. (KELO) — In less than 24 hours the 85th Sturgis Motorcycle Rally will be underway with over 450 thousand or more riders celebrating this event. All day and night, police officers will be ...

A serious accident, or even a minor injury, could put a damper on enjoying the Sturgis Motorcycle Rally. Whether traveling on highways or back roads, wear a helmet and sunscreen, watch for wildlife, ...

Living Local 15 host Jessica Williams is joined by Automotive Expert, Mike Caudill, who is at the 85th Annual Sturgis Motorcycle Rally in Sturgis, South Dakota, as he shares some of the top trends in ...

An aerial view of Sturgis during its annual motorcycle rally in 2025. (Courtesy of South Dakota Highway Patrol) Higher traffic counts translated to higher spending and tax collections during this year ...