After years of historic growth, the Swiss watch industry experienced a decline in global sales in 2025, but Rolex remains the ...

According to a report by the Swiss bank Vontobel, Rolex production has dropped in recent years, despite also growing its market share.

Bob's Watches is an online marketplace that specializes in the secondary luxury watch market. They show market value to help ...

Luxury watch brands like Rolex have become synonymous with great wealth and elite status. The Geneva, Switzerland company has been in business since 1905 and produces between 80,000 and one million ...

A 39% U.S. tariff on Swiss imports takes effect August 7, hitting luxury watch brands hard. Swiss exports to the U.S. topped $6 billion last year, with brands like Rolex now facing pricing pressure.

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Across the entire secondary market, Rolex continued to dominate sales, with a total value of $5.7 billion in 2025.

Rolex made headlines in 2023 when the brand acquired Bucherer, which at the time was the world’s largest retailer of Rolex watches. The move, coupled with the subsequent launch of Rolex’s certified ...

January’s secondary market shows several modern Rolex models at approachable prices ...