To be successful in today’s competitive pharmaceutical environment, marketers need to be knowledgeable in diverse areas, such as product development and sales management, to address both the problems ...
In the not too distant past, pharma lagged behind consumer advertising’s ability to churn out cutting-edge creativity. Weighed down by the regulatory, safety and compliance aspects that are par for ...
Pharmaceutical firms can seize market opportunities by staying informed about evolving EU regulations, particularly the impending legislative changes. Understanding these will aid in strategic ...
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