One of Patanjali’s most recent advertisements for its Saundarya line of skin care products is on the receiving end of flak on social media for suggesting that a “traditional” girl who uses Patanjali ...

This isn’t just about two brands squabbling. It’s also about how far companies can go when promoting their products. (Image: Canva) Advertising battles are not new in India, but when two Ayurvedic ...

Advertisements for yoga guru Ramdev’s company Patanjali Ayurved have repeatedly been called out for being misleading. In July the Advertising Standards Council of India had said the company “unfairly ...

The Patanjali Ayurved juggernaut shows no indications of slowing down even as the FMCG market is absorbing the impact of the implementation of GST. Industry insiders speculate that the company, which ...

The Delhi High Court has restrained Patanjali Ayurved from telecasting an advertisement which termed other 'chyawanprash' products as 'dhoka' or 'deception'. Meet Baba Ramdev - 'yoga guru', ...

As per the claims made in the controversial advertisements, the company's formulations possess miraculous abilities and they also question the credibility and effectiveness of modern medicine. The ...

Advertising watchdog ASCI has once again pulled up yoga guru Baba Ramdev-promoted Patanjali Ayurved for running "misleading" ad campaigns that disparages competitors' products. The Advertising ...

The Advertising Standards Council of India (ASCI) said that Patanjali Ayurved “unfairly denigrates” products of its rivals in the advertisements. Advertising watchdog ASCI has once again pulled up ...

New Delhi: Consumer goods firm Reckitt Benckiser India on Tuesday stated that it has obtained ‘ad interim injunction’ against Patanjali’s toilet soap TV ad which allegedly disparaged its soap brand ...

The company is believed to buy about 25 per cent inventory on each of the top news channels. BestMediaInfo.com spoke to a cross section of the industry to understand Patanjali's advertising strategy ...

FMCG giant Dabur has waged war against its rival, Baba Ramdev’s Patanjali Ayurved. Baba Ramdev’s Patanjali Ayurved has been aggressively promoting its FMCG products to capture a higher market share.

After an advertisement for a fairness cream made by Ramdev’s Patanjali Ayurved called dark complexion a “skin ailment”, the yoga guru took to Twitter on Tuesday to clarify that the intended meaning of ...