The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but believe it or not, the classic emblem has surprisingly humble origins. If ...

For years, the NBA denied that the figure in its logo was based on Jerry West. However, its creator, Alan Siegel, finally ...

It’s the most important and biggest event of the year for the NBA, but you wouldn’t know it by the mere optics of the Finals. No gold trophy at center court. And more importantly, no Finals script ...

The NBA will consider returning Larry O'Brien Trophy decals to the court for the 2026 NBA Finals, commissioner Adam Silver told reporters on Friday. Silver told reporters he "hadn't thought all that ...

OKLAHOMA CITY — As Game 1 of the NBA Finals began at Paycom Center, discerning fans on social media asked: “Why aren’t there NBA Finals logos on the court?” For the most part – there are two ...

More than 1.5 million people have signed an online petition seeking to have the late Kobe Bryant be the new logo for the National Basketball Association. "With the untimely and unexpected passing of ...

A legend weighs in on the rise of athlete logos and what today’s mindset gets wrong. The NBA GOAT doesn’t usually wade into the day-to-day chaos of modern hoops culture, but when he does, it tends to ...

Game 1 of the NBA Finals was an instant classic, with Tyrese Haliburton hitting a last-second shot to lift the Indiana Pacers over the Oklahoma City Thunder after yet another improbable 4th quarter ...

If you turned on Game 1 of the NBA Finals you might've noticed the lack of any signage or logos suggesting this was the NBA Finals. If you didn't notice, there's a very good chance that if you were on ...

For the past few years, the NBA Finals broadcasts have turned almost indistinguishable from any other nationally televised game in the regular season. And that blame falls entirely on ESPN and the ...