Ram is going to television with a competitive reality show about the brand's reentry to the NASCAR circuit after leaving 13 ...

The "Race For The Seat" show is the latest in an onslaught of product launches and marketing as Tim Kuniskis works to turn around the truck brand.

When NASCAR veteran Matt Kenseth made a surprising appearance on a popular TV show in the middle of a harsh break-up with his ...

RAM is charging back into the NASCAR Craftsman Truck Series in 2026, and the automaker's re-entry plan has been nothing short ...

Fox will air "Race For The Seat," a reality TV show with UFC's Dana White commenting on aspiring drivers trying out to be on Ram's NASCAR team.

Ram is reentering the NASCAR truck racing circuit after a 13-year absence. Leading up to the brand's first season back, the company produced a reality TV show with the help of UFC boss Dana White in ...