Lexus is letting consumers take a virtual test drive of its luxury car through a video game. The automaker is the latest brand to use integration in video games to promote its vehicles. The Lexus ...
Lexus showed off a pair of EV concept cars at the Tokyo Mobility Show designed to highlight its electrified future. The first is the LF-ZC concept designed to go into production next year and includes ...
NEW YORK, April 12: Atari, Inc. (Nasdaq: ATAR), one of the world's most recognized brands and a third-party video game publisher, today announced that a new "Lexus Car Pack" is available now for free ...