4. When we focus on the current problems, we are destined to create outdated solutions. Studying what people do on current products is inherently outdated. Understanding why people do what they do is ...

For businesses that produce digital offerings, designing for accessibility is about more than meeting recommended guidelines and legal requirements. Accessibility-focused design serves the ...

Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...

Effective design in startups goes beyond mere aesthetics, focusing on structured decision-making to solve real problems and drive business growth. Founders often misjudge the role of design, either ...

Product launches are a crucial part of a company's goal to continually innovate within its industry. This involves careful planning because each new product reflects a considerable amount of capital ...

This degree is one-of-a-kind, attracting makers and innovators interested in a more sustainable 21st century. The Sustainable Product Design and Innovation program is a unique, interdisciplinary major ...

No matter the size of your brand or the nature of your product, Amazon provides a storefront with access to millions of potential customers every day. But with hundreds of millions of products on ...

Opinions expressed by Entrepreneur contributors are their own. The digital product design industry is booming, with new releases seen almost daily. But why, with so many experienced professionals ...

In a throwaway society, we take it for granted that products aren’t designed to last. If an electric toothbrush or a cheap sofa breaks, it ends up at the curb, not repaired. When the latest smartphone ...

Every time Erica publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...

Leading tech companies embed their competitive edge in digital products, setting the stage for success from the start. However, traditional financial firms face a challenge here, especially when ...