The FCC has proposed $3.4 million in fines to 21 broadcast licensees for the airing of Hot Wheels Super Ultimate Garage commercials during episodes of Team Hot Wheels. The FCC said that was a ...

A whole bunch of TV broadcast licensees are in trouble with the FCC for allegedly violating the rules that limit advertising on children’s TV (according to Deadline), and that means this is a good ...

Pontiac is continuing its trip down memory lane with a second ad for the new G8 GT sport sedan. Having reminded us of weekends at the arcade with their "Spy Hunter" spot, the new commercial brings ...

Mattel is giving Hot Wheels a makeover — and enlisting NFL great Russell Wilson and his five-year-old son, Win, to show it off. In Snap to Play,” the New York Giants quarterback turns into a racetrack ...

The biggest stories of the day delivered to your inbox.

Mattel decided not to run a Hot Wheels ad on district buses. The Upper Moreland School District came close - but not quite close enough - to locking down a school bus advertising contract for an ...

Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the year streaming and linear reach investment parity.

When I was 10 years old I remember staring at the Matchbox, Dinky and Corgi diecast cars in the neighborhood hobby store. My buddy and I had ridden our one-speed bikes to the shopping center, drooled ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...