There’s a shift in consumer behaviors that are impacting the consumer health brands market. This finding comes from a new KPMG report, titled, “From shelf to self: consumers take share of their health ...
New capability will integrate consented commerce signals, Smart Patient Companion guidance, rewards, and aggregate ...
RESTON, Va., Sept. 16, 2025 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the launch of The Scoreboard, an interactive ...
To help explain this phenomenon, USC researchers have developed the Structured Days Hypothesis, proposing that organized daily activities promote healthy behaviors (e.g., more opportunities for ...
The ability to successfully navigate shifts in consumer behavior is critical for businesses today. With technology and trends changing on a constant basis, tracking consumers’ responses to emerging ...
Starting and sticking with a healthy lifestyle is tough. It's a complex proposition with multiple dimensions. There are the challenges associated with behavior change and the difficulty of altering ...
Social media influencers (SMIs) pose psychological, health and security risks and need tighter regulation, a new study finds. SMIs have revolutionized marketing, shaping consumer behavior, brand ...
As a social psychologist who became a consumer psychologist, I’ve long been fascinated by the social side of consumption and how other people affect consumer behavior and decision-making. When we ...