Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign ...

Learn all about Google Ads' image assets for search campaigns, which helps advertisers boost CTRs and stand out with ...

Earlier this year, we spotted a new type of Google Ads campaign option named Search Max. Well, now it was spotted again, the ...

To reduce the number of experiences like 'you search for a login page, click on a link, only to find a promotional page that has nothing to do with the login page,' Google has developed a new ...

He wrote, "Just uncovered something wild—Google auto-generating sitelinks that recommend competitor landing pages in our ads." "This could mean ad dollars unknowingly funneling traffic to ...