Marketers focusing on paid advertising in Facebook will want to generate more fans on the page. Leah believes ads with images tend to have better click-through rates (CTRs), compared with ads that do ...

The subscription plan is a response to European Union policies and court rulings to restrict Meta’s data-collection practices. By Mike Isaac and Adam Satariano Mike Isaac reports on Meta and Silicon ...

Meta Platforms is debuting ad-free Facebook and Instagram subscriptions in Europe in response to increasing regulations about how user data is collected and used on the continent. “In November, we ...

Take advantage of your larger audience and funnel your Facebook audience to your Shopify store with an integrated ad campaign. Here's how. Brands large and small are looking to Shopify as their ...

LONDON (AP) — European Union regulators accused social media company Meta Platforms on Monday of breaching the bloc’s new digital competition rulebook by forcing Facebook and Instagram users to choose ...