If you're shopping online and see one price, then come back later and see a different price, it’s likely due to a pricing algorithm. The computer program factors in supply, demand and competitors' ...

AI offers great benefits to retailers, but using personal data to set individualized prices, called surveillance pricing, ...

Algorithmic pricing scrutiny now spans real estate, hotels, and healthcare, raising a fundamental question: How do courts distinguish lawful ...

Companies are increasingly using pricing algorithms and other AI systems to develop and improve their ability to promptly respond to market conditions, innovate product offerings, and set prices.

Imagine a town with two widget merchants. Customers prefer cheaper widgets, so the merchants must compete to set the lowest price. Unhappy with their meager profits, they meet one night in a ...

New York now requires businesses to disclose when they use personal data to generate individualized, algorithmically determined prices for consumers in New York. Several exceptions apply, including ...

(NewsNation) — What you pay for a Delta Air Lines ticket may soon depend less on timing and more on what an algorithm thinks you’re willing to spend. About 3% of Delta’s domestic ticket prices are now ...