Viant continues to invest in outcome-driven CTV advertising, highlighted by its acquisition of IRIS.TV, a leading provider of ...
Netflix is no slouch in the movie department. Even if you primarily use Netflix (or any of the best streaming services) to rewatch your favorite sitcom, you surely know that the streaming giant ...
The streaming giant Netflix has recently published a list of its top 10 most-watched original movies over on Tudum, and number one probably won't surprise you at all. Next is Adam McKay's 2021 Don't ...
David is a Senior Editor at Collider focused primarily on Lists. His professional journey began in the mid-2010s as a Marketing specialist before embarking on his writing career in the 2020s. At ...
At a time when CTV/streaming services have overtaken conventional linear TV -- both broadcast and cable -- in terms of share of total viewing, a new analysis of publicly reported data for the second ...
Many CTV advertisers are buying a lot of inventory that might not fit their personal definitions of CTV. Streaming ads that play on smart TV sets in living rooms are just part of the overall CTV media ...
Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, today (26th August, 2025) released the Q2 2025 Supply-Side Platform (SSP) Market Share Reports for ...
“KPop Demon Hunters,” the animated phenomenon of the summer, is now the most-streamed movie in Netflix history. The film about a K-pop girl group who track down mythical monsters when not filling ...
TripleLift, the world's leading creative SSP, today announced that Yahoo DSP buyers now have access to TripleLift's full ...
Integration of InnovidXP into AdRoll’s Platform Provides Always-On Visibility, Helping Marketers Tie CTV Exposure Directly to Business Results SAN FRANCISCO and NEW YORK, Sept. 25, 2025 (GLOBE ...