If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Related story This Plant-Based Dog Chew Is Super Durable, Long ...

If you want curled, super-lifted lashes, use this curved mascara wand with the tip of the curve pointing downward and wiggle the wand back and forth as you move up your lashes. What's so great about ...

Let’s Just Get to the Point: For every 10 mascaras I test, there's probably one—maybe two—I'd actually use on a daily basis. Benefit's new BADgal BANG! ($24) is one of those. Not only does it go on ...

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If most mascaras tend to leave your lashes droopy or weighed down, consider Benefit Cosmetics’ Roller Lash, our pick for the best curling mascara, which is widely beloved by makeup artists and reality ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. We’re not at all surprised Mahomes loves this mascara, and she ...

If you're not one or the other, maybe you're a fan of They're Real!, which is the brand's OG. Now, there's a new benefit mascara offering something that we haven't seen from the brand: a curved fibre ...

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Benefit Cosmetics is investing in influencer-led virtual events in lieu of the buzzy — and expensive — in-person ones it is known to host. The cosmetics company is said to have spent $500,000 on a ...

The Benefit Cosmetics' Black Friday sale is the perfect time to grab all your makeup essentials at 30% off. Without a doubt, Black Friday is the best time to stock up on our everyday beauty products ...