Google announced new biddable capabilities for programmatic advertising inventory access to NBCUniversal's Olympic Winter Games through its Display & Video 360 platform. The games “kick off this ...

Ahead of Thursday’s kickoff of Season 20 of Sunday Night Football, NBCUniversal says ad inventory for next February’s Super Bowl and 90% of all NFL spots are already sold out. Ad revenue for all NFL ...

NBCUniversal said this NFL season, which kicks off Thursday, will mark its highest grossing in terms of advertising revenue to-date. The media company has already sold 90% of its ad inventory for ...

With one month left before the Milan Cortina 2026 Olympic Winter Games, NBCUniversal has sold out its ad inventory for the event, setting a new linear and digital revenue record with over 100 new ...

Considering the glacial migration towards premium AND remnant inventory exchanges by the online ad industry, the attributes of social media and ad exchanges have a lot in common these days aside from ...

NEW YORK and LAS VEGAS, Jan. 7, 2026 /PRNewswire/ -- DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace ...

Comcast and Charter’s tech-focused joint venture Xumo has opened a new pathway for advertisers to buy its connected TV inventory through OpenPath, a direct supply access framework developed by The ...

NBCUniversal heads into the NFL season in a strong positive with its advertising inventory for the Sunday Night FootBall broadcasts and Super Bowl LX in early February. The Comcast (NASDAQ:CMCSA) ...

NBCUniversal, the US media giant, has sold out its entire advertising inventory for its multi-platform coverage of the 2026 Winter Olympic Games. This milestone has been unveiled by NBCU a month ...